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Won Hundred

Won Hundred is a Danish fashion brand with a strong image and identity. Founder Nikolaj Nielsen quit school at sixteen to join the fashion business, and after stints at Sixty and Diesel decided to start a project of his own and ‘Won Hundred’ was born. Originally conceived as a denim and casual wear brand, Won Hundred began producing the full ready to wear collections in 2005 after Nielsen partnered with Pernille Schwartz.

With its roots proudly in classic tailoring, Won Hundred takes inspiration from all walks of culture, time periods and the concrete jungle for a distinctive collection that took Denmark then the fashion world by storm.